JoAnn and Paul Gustafson, owners of Salon East

Hampton Bays · Long Island

Where Salon East started

Custom color, hand-tied extensions, and non-surgical hair loss solutions for women — on Montauk Highway in Hampton Bays.

Serving Hampton Bays, Southampton, Westhampton Beach, Quogue, Water Mill & Bridgehampton

The original Salon East Hampton Bays is where the brand began, before Naples.
Trichology-led hair loss work Scalp and density assessed before anything is mixed.
Colour kept on file, both salons Your formula travels with you to Naples and back.
HSA & FSA accepted Itemized documentation for cranial prosthesis fittings.

Why women choose us

Created for women who need more than a traditional salon

Exceptional hair begins with intention. Every appointment starts with a detailed consultation — your hair’s history, health, and goals before anything else.

We focus on elevated, natural results rather than trends: looks that feel effortless between visits and protect your hair’s integrity over time. If your hair is finer than it was, or your part is wider, you are in the right chair — that is the work we are known for.

Meet the team →

Assessment before solution

Hair loss work that starts with why, not with a product

Most salons sell you the solution before anyone has looked at your scalp. We do it the other way round. Your part, your density, your hair’s history and what changed — assessed first, explained plainly, and only then matched to a topper, a colour approach, or a cut that rebuilds the look of fullness.

Trichological assessment is cosmetic guidance, not a medical diagnosis.

The work

What women come to Hampton Bays for

01

Density, rebuilt

A widening part and less volume are the two things clients mention first. Toppers, strategic cutting and colour placement address all three at once — coverage, shape and the illusion of fullness.

02

Colour that grows out cleanly

Lived-in colour and grey blending designed so six weeks out still looks deliberate. Particularly if you split your year between here and somewhere warmer.

03

Extensions fine hair can carry

Hand-tied wefts and tape-ins, placed only where your density supports them. The wrong method on thinning hair makes it worse, so we assess before we add.

In their words

What clients say after the first visit

4.9 out of 5 across 550 Google reviews — the highest-reviewed hair salon in Hampton Bays by volume.

★★★★★

“As a first-time client I was a little nervous, because hair is such a personal thing. She immediately made me feel comfortable, listened to what I wanted, and brought the vision to life perfectly.”
Marcelina · Google review

★★★★★

“I had a consultation first and was confident she knew what I wanted. She did an amazing job with my colour and cut, always asking my opinion along the way.”
Sam · Google review

★★★★★

“The atmosphere of this salon was amazing. Greeted by everyone as soon as I walked in. My stylist did a great job explaining everything she was going to do.”
Google review · [add reviewer name from your GBP dashboard]

Hampton Bays & Naples

One standard. Two salons.

If you spend part of the year on Long Island and part of it in Florida, you already know the problem: a new colorist every few months, and a formula nobody has on file.

Salon East started here in Hampton Bays and now runs a second salon on 5th Avenue South in Naples — same ownership, same standard, same formula record. Book lived-in colour designed to grow out cleanly while you travel, and pick up exactly where you left off.

Ask about seasonal color scheduling →

Where it started

Salon East Hamptons

2 E Montauk Hwy, Hampton Bays, New York

Our Florida salon

Salon East Naples

625 5th Avenue South, Suite 203, Naples, Florida

What to expect

Nobody books a hair loss appointment casually. Here is exactly what happens.

01

A private conversation

Your consultation happens away from the salon floor. Nothing is rushed, and you keep your hair down the entire time if you want to.

02

An honest assessment

Scalp and density looked at properly, and a plain explanation of what is actually happening to your hair. Bring photos from five years ago if you have them.

03

A plan and a price first

You leave knowing your options, the timeline, and what it costs — agreed before anything is ordered or mixed. No surprises at the chair.

Medical hair loss

Cranial prosthesis fittings — and how women actually pay for them

If you are losing hair to alopecia, chemotherapy, or a thyroid condition, the solution is a cranial prosthesis, not a costume wig. It is fitted privately, matched to your own color and density, then cut and styled to your face.

Most women do not realize this is often a covered or pre-tax expense. It frequently is.

What we provide

  • HSA and FSA funds usually apply to a cranial prosthesis
  • Some private plans reimburse under HCPCS code A9282
  • Itemized documentation provided for your claim
  • Best fitted before treatment begins, so your natural color and cut can be matched
  • Human hair and synthetic options, fitted privately

Coverage and reimbursement vary by plan and by state. We provide the documentation; confirm benefits with your carrier. Trichological assessment is cosmetic guidance, not a medical diagnosis.

The story behind Salon East

Not a franchise. A standard, built here first.

Salon East began in Hampton Bays, built on technical precision, elevated colour, and a team culture that put the client’s hair health ahead of the clock.

That reputation is what made the second salon possible. Naples came later — the standard came from here. Every client is approached the same way: skin tone, hair history, lifestyle, and personal style considered before a single formula is mixed.

Meet the team

Questions

Before you book

If your question isn’t here, call the salon. We would rather talk it through than have you guess.

All FAQs →

2 E Montauk Highway, Hampton Bays, NY 11946 — right on Montauk Highway. We are open Tuesday to Saturday, 9am to 5pm, and closed Sunday and Monday.

Yes, and it is the most important part. We review your hair history, assess condition and density, look at photos, and agree on a plan and a price before anything is mixed. No surprises at the chair.

A topper adds fullness at the crown or part while your own hair stays visible around it, so it suits early to moderate thinning. A wig replaces all the hair. Toppers are custom-selected, color-matched to your own hair, then cut and blended so the line disappears.

HSA and FSA funds usually apply, and some private plans reimburse under HCPCS code A9282. Coverage varies by plan and by state, so confirm benefits with your carrier — we provide the itemized documentation you need for the claim.

The wrong method can, and most methods are too heavy for thinning hair. We assess your density first, then place a light, strategic amount only where the hair can support it. Hand-tied wefts and tape-ins are the two methods that suit fine hair.

Yes. We keep your formula on file, and our Naples salon on 5th Avenue South works from the same record. One standard, two salons — so your color is consistent every time you come back.

Yes. Away from the salon floor, unrushed, nobody else watching. We know it is a hard appointment to book. Bring photos of your hair from five years ago if you have them.

Stop working around your hair. Start with a consultation.

No pressure, no guessing — an honest conversation about your hair, your goals, and what is actually possible. Most clients say they wish they had come in a year earlier.